Affiliate marketing has been a popular way for individuals and businesses to earn passive income through promoting products and services. However, with Amazon’s recent changes to their affiliate program commission rates, many marketers wonder how to continue their success without relying on the e-commerce giant. In this blog post, we’ll provide tips and tricks for succeeding in affiliate marketing without Amazon’s help.

What is Affiliate Marketing Without Amazon?

Affiliate marketing is a performance-based marketing strategy where an individual or business promotes a product or service and receives a commission for any resulting sales. Amazon’s affiliate program, Amazon Associates, is among the most popular. Still, many other affiliate programs are available that offer competitive commission rates and a variety of products to promote.

Tips for Succeeding in Affiliate Marketing

1. Research and Choose the Right Affiliate Programs

The first step to succeeding in affiliate marketing without Amazon is to research and choose the right affiliate programs. Look for programs that align with your niche and have products your audience would be interested in purchasing. Some popular affiliate programs include:

2. Build a Strong Brand and Audience

Building a solid brand and audience is essential for success in affiliate marketing. Create a website or blog that showcases your niche and provides valuable content to your audience. Use social media to connect with your audience and promote your content. The more engaged your audience is, the more likely they are to trust your recommendations and purchase through your affiliate links.

3. Provide Value and Be Authentic

To be successful in affiliate marketing without Amazon, it’s important to provide value and be authentic. Don’t promote products just for the sake of making a commission. Only promote products that you believe in and will give value to your audience. Be transparent about your affiliate relationships and disclose any affiliate links.

4. Use Multiple Monetization Strategies

Don’t rely solely on affiliate marketing for your income. Use multiple monetization strategies, such as advertising, sponsored content, and digital products, to diversify your income streams and lessen the impact of changes to affiliate program commission rates.

5. Stay Up-to-Date on Industry News and Changes

Stay up-to-date on industry news and changes to affiliate program commission rates. Join affiliate marketing forums and groups to stay informed and connect with other marketers. Be prepared to adapt and pivot your strategy as needed.


While Amazon’s changes to their affiliate program commission rates may have caused concern for many marketers, there are still plenty of opportunities to succeed without Amazon’s help. By researching and choosing the right affiliate programs, building a strong brand and audience, providing value and authenticity, using multiple monetization strategies, and staying up-to-date on industry news and changes, you can continue to thrive as an independent affiliate marketer.